Not an agency. Your dedicated Meta ads strategist.
I scale brands with Meta Ads that actually convert
One strategist. Direct communication. No account managers, no hand-offs, no junior staff learning on your dime. Just hands-on Meta advertising built around your numbers.
Brands across e-commerce, local services & info products
$4.2M+
Ad Spend Managed
3.8x
Average ROAS
50+
Brands Scaled
42%
Avg. CPA Reduction
Client Results
Real results. One person behind it all.
No team of 20 needed. Here is what focused, personal attention to your ad account looks like.
E-Commerce
DTC Skincare Brand
5.2x ROAS
Scaled from $2K/mo to $45K/mo in ad spend while increasing ROAS from 1.8x to 5.2x over 6 months.
Local Services
Home Renovation Company
$28 CPL
Reduced cost per lead from $94 to $28 with a full-funnel retargeting system and lead form ads.
Events
Philadelphia Marathon
24.7x ROAS
3 years managing event sign-up campaigns across 70 campaigns and 127 ad sets. Drove registrations at $3.45-$18.46 cost per purchase with ROAS consistently in double digits.
Services
Everything you need to win on Meta
I handle your entire Meta ads operation, so you can focus on running your business. One person, zero hand-offs.
Campaign Strategy
Full-funnel Meta ad strategies built around your margins, LTV, and business goals. Not template campaigns.
Scaling & Optimization
Systematic scaling frameworks to push winning campaigns further while maintaining profitability.
Creative Strategy
Data-driven ad creative direction. I tell you what to make, why it will work, and how to iterate on winners.
Tracking & Attribution
Server-side tracking, CAPI integration, and custom attribution so you know exactly what's working.
Audience Building
Custom and lookalike audiences, interest stacking, and exclusion strategies that find your best buyers.
Retargeting Systems
Multi-touch retargeting funnels that recover lost revenue and increase customer lifetime value.
New to Meta Ads?
Meta Discovery Program
Not sure if Meta ads will work for your brand? This is designed for businesses that are new to paid social and want real data before committing to a full-scale campaign. I don't promise results -- I promise clarity. You'll walk away knowing exactly what works on Meta for your brand, what doesn't, and whether it's worth scaling.
Ask About DiscoveryWhat you get:
- Full account audit (or fresh setup if you're brand new)
- Custom testing roadmap for your brand and audience
- Creative direction based on what's working in your niche
- Clear data on what messaging, offers, and formats resonate
- Detailed report with actionable next steps
Why Not An Agency
You deserve better than being account #47
Agencies juggle dozens of clients and hand your account off to whoever is available. I work with a small number of brands so every one gets my full attention.
One person. Your person.
No account managers. No junior staff 'learning' on your account. I personally manage every campaign, every day.
Direct communication
Need to make a change? Send me a message. No support tickets, no waiting 3 days for your 'team' to respond.
Skin in the game
My reputation is my business. I don't hide behind a brand or dilute my attention across 50 accounts.
Faster execution
No internal meetings, no approvals chain, no bureaucracy. I see an opportunity in your data, I act on it -- that day.
How I Work
A process built for results, not reports
No guesswork. No bloated team. Every step is intentional and you deal with me directly the whole way.
01
Discovery Call
I dig into your business, margins, past ad data, and competitors. I identify what's broken and where the opportunity is.
02
Strategy & Build
Custom campaign architecture, audience strategy, and creative briefs. Everything is built before a single dollar is spent.
03
Launch & Test
Structured testing of creatives, audiences, and offers. I find winners fast using proven frameworks.
04
Scale & Optimize
Once I find what works, I scale while monitoring your numbers daily. You get direct updates from me -- not a junior.
Get Started
Ready to talk? Reach out directly.
Tell me a bit about your business and I will get back to you within 24 hours. No sales team, no runaround -- just me.